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Portfolio

Selected work across websites, apps, and strategy

A mix of SMB website builds, automation projects, and ABM strategy work. Portfolio content is stored in a local data file for fast updates.

Premium Flooring MKE brand preview
Premium Flooring MKE
WebsitesPremium Flooring MKE

Premium Flooring MKE Website

Built a conversion-focused SMB website with clear service pages, trust signals, and a straightforward quote request flow.

  • Clearer positioning for local flooring buyers
  • Faster quote-request flow on mobile and desktop
High Caliber Tree Service homepage screenshot
High Caliber Tree Service
WebsitesHigh Caliber Tree Services

High Caliber Tree Services Website + Local Promotions

Delivered a new website and local flyer ad creative to help a solo operator drive more inbound business.

  • Website and local ads aligned around one clear offer
  • Improved consistency of daily inbound call volume
ABM Playbook planner screenshot
ABM Playbook
Apps / AutomationsElevation Engine

ABM Playbook Tool

Built a practical planning tool for B2B marketers running ABM programs and improving campaign execution quality.

  • Gives ABM teams a repeatable planning framework
  • Reduces guesswork between strategy and execution
Epredia Kalamazoo Surplus Demo storefront screenshot
Epredia Surplus Demo
eCommerce StoreEpredia

Epredia Overstock eCommerce Storefront

Designed an eCommerce storefront concept tied into the ERP for real-time inventory, with eBay-style auctions, floor pricing, and Buy It Now purchase paths.

  • Shows how overstock inventory could be merchandised with live availability from ERP data
  • Combines auction mechanics, floor-price guardrails, and direct-buy pricing in one buyer flow
Daily briefing app interface
Internal Ops App
Apps / AutomationsService Operations Team

Daily Client Briefing App

Created a lightweight internal app for daily KPI rollups, blockers, and action queue visibility.

  • Saved weekly leadership reporting time
  • Improved action-item ownership visibility
ABM strategy framework
Strategy Engagement
Marketing / StrategyEnterprise Marketing Team

ABM Operating Model Refresh

Audited ABM process gaps and rebuilt campaign planning, reporting structure, and enablement workflow.

  • Clearer campaign governance across teams
  • Better reporting confidence across stakeholders

Featured Testimonial

The ABM operating model Trey built gave our team one clear system for targeting, orchestration, and reporting. It directly helped us close new enterprise business, including one of the largest banks in Australia.

Lena Walsh, VP Revenue at B2B Fintech Startup